Welcome to Olli Ella!
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You found the
Hollow
Not everyone finds this door. Now that you're here, welcome to the Holiday Hollow Collector's Den, the hidden heart of Dinkum World, where the truest fans go a little deeper.
Welcome to
Holiday Hollow
A world of twinkly lights, spooky delights, and every celebration.
Holiday Hollow is where wishes get made, and the magic of each season returns right on time. It's always here, you just have to know how to find it.
Every Dinkum has a rainbow over their heart. That's the way in, through the rainbow, into the realm of celebrations, where the calendar does as it's told.
no map. word of mouth only.
Halloween
Something's changing in Holiday Hollow. The nights are drawing in, the lanterns are coming out, and the air has turned crisp and sweet, like toffee. The friends of the Hollow are gathering for the season.
They don't do frights in the Hollow. Just twinkly lights, spooky delights, and a little bit of magic. Meet them all below and collect the set.
And once the children are asleep with their bellies full of sweets, Willa the Switch Witch has a job to do, slipping from doorstep to doorstep at midnight, gathering the candy, and leaving a small gift in its place. A fair swap, she thinks. That's simply what a Switch Witch does.
Secrets of the Hollow
Every realm keeps secrets it only shares with those who come looking. Because you found the door, the Hollow will tell you three things.
How the Hollow works
The Hollow has always existed. Like every realm in Dinkum World, you reach it through the rainbow over every Dinkum's heart. It is the realm of celebrations where wishes get made, and the magic of each season returns right on time.
The Hollow doesn't follow the calendar. The calendar follows the Hollow. And it keeps just one rule…
"No frights. Only twinkly lights and spooky delights."
What's coming next
A sneak-peek slot, members hear it first. This season, the tease points past the chapter you're in.
When the last leaf falls, the Hollow doesn't sleep. It's already dreaming of twinkling lights of a different kind… and someone is checking a very long list.
The friends, up close
Backstories, and the little friendships that hold the Hollow together. Eight of them, told properly.
Willa the Switch Witch
She can't bear a child waking to no magic so she trades their sweets for something to keep. Perfect at it, too, if she could ever remember where she left her broom.
Scully & Jules
Scully is (whisper it) afraid of the dark. So Jules always takes the spot beside him, the warmest glow in the patch, till morning.
Miles Monster
Big, fuzzy, and desperate to be fearsome but his own roar startles him every time. The Bunch pretend not to notice, which is exactly why he loves them.
Wesley Werewolf
All energy, all heart. Trick-or-treating is his whole year. He's been practising his “trick or treat!” since roughly last November.
Willa the Dozy Witch
The Hollow's first ever Dozy witch. Fast asleep, as always and, they say, dreaming the Hollow's next season into being.
Winnie & Lottie
The Hollow's dearest double act. Lottie loves candy so much her hair turned pink; Winnie loves giving it away just as much. Best friends, perfectly matched, one always full, one always giving.
Mabel Moon
She watches over the Hollow every single night. Halloween is the one night she gets to come down and dress up like a trick-or-treater too, her favourite night of the year, and she's earned it.
Jinx & Nox
Back again and each with a brand-new tail since last Halloween. No one knows quite how they grew them. The Hollow, it seems, has a way of rewarding those who return.
Tick them off as
they come home
Download your collector card checklist and tick off each friend as they arrive. Be quick! They're here for the season only.
Bringing one home? The Hollow's friends live in the Dinkum shop for the season.
When the last leaf falls,
the Hollow doesn't go dark
It simply turns toward the next celebration… Keep your eye on the rainbow.